Developing your Brand Identity

The brand is the backbone of your business. It needs to be strong and taken care of. So many people overlook the importance of creating a solid, consistent and engaging brand. When you understand your brand identity inside out, customers are more likely to understand it too, that’s why the Deerasa team has devised these bite-sized yet essential pointers to help define your brand. A brand strategy must be fluid, clear and consistent Your brand voice should be the same tone and language type across all platforms; from your website,…

Why You Need a Business Plan?

Spending time on any aspect of our life leads us to learn more about it and inevitably make positive improvements to it where possible. That’s why it makes perfect sense to put the effort into creating an organised business plan. But by time we don’t mean forever! We understand that the market is fast-paced, that’s why we created a software that asks the questions that actually matter to get you on the right tracks as quickly as possibly. Here are some more reasons why we think a business plan is ultimately helpful for your new…

1st Beta Version of DEERasa Software is out

Hello all, Finally, DEERasa team is pleased to announce that our very 1st public beta release DEERasa 1.0  is now available. Woohoo! This release supports all major modern browsers like Chrome, Firefox, Chrome and IE as well as major operating systems like Mac, Windows and Linux. In this release you will be able to make your business plan in English language only. Arabic language will be supported in our next release which will be coming soon as well. Users who register between 15th November to 14th December will have a free…

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